Minding My Own Business W23 Session 2: Niche (VIRTUAL)
Name:
Minding My Own Business W23 Session 2: Niche (VIRTUAL)
Date:
January 18, 2023
Time:
9:00 AM - 12:00 PM MST
Website:
WBCUtah.org/cohorts
Event Description:
Minding My Own Business is a 7-week cohort program designed for solopreneurs.
Click HERE for more program details
Session 2: Niche
Need: Many solopreneurs are not clear about or how to effectively promote what makes their company unique or the value of their product or service. Additionally, some may struggle with marketing a clear brand and messaging.
Goal & Impact: This session will help women solopreneurs identify their competitive advantages and value proposition. They will clearly analyze their target audience and competitors and establish a defined branding style guide.