Solve the Business Puzzle: Elevator Pitch and Your Brand - How to Storytell Them
Think of your elevator pitch as a storytelling opportunity for your brand. It is an opportunity for you to tell everyone about your company through one of many formats for storytelling. And is a much more natural approach to sharing your information than reciting your Brand message.
Unless you’re Coca Cola – with the “It’s the real thing” brand message, or Capitol One Bank – with the “What’s In Your Wallet” message, you need a way to market and share your brand, and your Elevator Pitch is the easiest and fastest way to convey your message.
To complete your Brand message, you need to develop the core messages first. Join Jana to get ideas and help with your Brand/Elevator Pitch in this one-hour presentation. 30 minutes of ideas, and 30 minutes of direct help and Q & A.
Meet Our Presenter:
Jana Hassett - Jana's Journals
Jana is at the core of Jana’s Journals – writer, editor, and resident Elevator Pitch promoter – her chief responsibility is content creation. When she’s not crafting helpful content for the "What Do You Do?" Blog, she’s serving as an Ambassador for her local Chamber of Commerce, or (through the local Women’s Business Center of Utah) teaching small business owners how to write and give their Elevator Pitch to promote their business to accomplish her goal of “Passing It On”.